The client
Sunset House is the premier hotel for Scuba Divers in Grand Cayman. Family-owned with a rich history, this popular hotel has 36 rooms all nestled in lush greenery along the south-west shore of the island.
The challenge
The marketing team at Sunset House was looking to increase resort room bookings (sales) and drive overall resort revenue. Our team researched the Sunset House demographic (target audience) and identified key USA target markets. We designed and built a campaign that was comprised of video content, landing pages, social channel ads and tracking dashboards to measure performance.
